The Fiji Bitter Nahehevia 7s tournament, renowned for its riveting display of rugby prowess, extended its reach beyond the pitch this year through a meaningful tree-planting initiative in partnership with the Ministry of Forestry.

The event unfolded at the Waicoba District Primary School in Sigatoka on Thursday, 8 February, ahead of the tournament’s commencement on Friday, 9 February, with the aim of promoting environmental sustainability and fostering community engagement.

Mike Spencer, General Manager of Paradise Beverages, underscored the significance of the endeavour, stating, “This project embodies our dedication not only to showcasing the finest Fijian rugby talent but also to making a positive contribution to our environment and communities.”

Marika Kurisese, the tournament coordinator, revealed the plans for the Fiji Bitter Nahehevia Valley 7s Tree Planting Project, expressing enthusiasm for the initiative. “This endeavour transcended the realm of rugby; it was about advocating for the importance of tree planting and sustainable practices,” Kurisese asserted. “We were delighted to collaborate with the Ministry of Forestry for this noble cause.”

The tree planting initiative aligned with the Ministry of Forestry’s broader goal of planting three million trees across Fiji. “We were truly appreciative of the Fiji Bitter Nahehevia 7s’ initiative as it complemented the Ministry of Forestry’s 3 million trees initiative,” Kurisese shared. The selected trees comprised 100 income-generating sandalwood trees for the school’s future revenue, 100 fruit-bearing trees for student consumption, and 100 shade trees for recreational areas.

The tree planting event at Waicoba District Primary School underscored the Fiji Bitter Nahehevua 7s’ dedication to environmental stewardship and community advancement. By amalgamating sportsmanship with sustainability, the tournament left an enduring imprint on both the environment and local communities.

Source: Paradise Beverages Fiji Limited