Six local companies are set to showcase their locally made products at the Auckland Food Show in New Zealand this week.

Aztec Farms, Bula Coffee, FMF Foods Ltd, Down to Earth, Ranadi Plantation, and Panpac Distributors are among the self-funded participants, eager to forge new partnerships and expand their market presence during the four day Auckland Food Show which commenced this morning.

Panpac Distributors, the sixth company, which is already based in New Zealand will also be participating at the show.

Investment Fiji, with the support of Fiji Trade Commission in Australia and New Zealand has provided the opportunity to these six companies to promote their products at the Fiji Booth.

The Auckland Food Show which is the largest food and beverage trade show in the Southern Hemisphere, presents an opportunity for Fijian businesses to market their products to an audience of buyers, distributors, and retailers.

Investment Fiji Chief Executive Officer Kamal Chetty says the event is an ideal platform to target key buyers and distributors.

Chetty says the Auckland Food Show 2024 is the perfect opportunity for Fiji to not only highlight its capabilities in manufacturing and producing local brands but also promote our quality and standards of locally made products.

He says platsuch as this allows Fijian companies to also become aware of such trends and incorporate international and innovative standards into their operations.

Fiji Consulate General & Trade Commission to Australia & New Zealand, Daniel Stow, expressed enthusiasm about Fiji’s participation at the event.

Stow says their participation in such tradeshows is important as it demonstrates Fiji’s ability to produce niche and premium products suitable for overseas export markets.